Fans of the refreshing drink include Alicia Keys and Chrissy Teigen. #electrolytes #delicioushydration, A post shared by WTRMLN WTR (@wtrmlnwtr) on May 14, 2018 at 4:43pm PDT. Each serving has twice the potassium of a single banana, is a good source of Vitamins A and C, magnesium, lycopene, and contains 60 calories. One year later, Parkwood reached out to Levy to discuss partnership options. By Andre Wheeler. In case you missed it, Beyoncé is an investor in a cold-pressed juice company called WTRMLN WTR. When life handed Beyonce lemons, she made ... watermelon water? Now, the singer has announced a partnership with a brand of cold-pressed watermelon juice. The partnership is a natural one for both Beyoncé and Levy, considering the fact that Beyoncé has been at the forefront of championing a plant-based diet with the vegan meal-delivery service, 22 Days Nutrition, as well as promoting the importance of fitness and wellness through her athleisure line, IVY PARK. May 4, 2016. Find out more about how we use your information in our Privacy Policy and Cookie Policy. Then there was Lemonade. Beyoncé water melon is the most beautiful thing I ever seen in my life Then there is this explanation according to the urban dictionary. “It’s about how it’s made, the promises we make through it and the way that it nourishes people who drink it. The cold-pressed beverages are now available in more than 25,000 stores nationwide, including Walmart, Target, Kroger, Whole Foods and, yes, at 7-11. Watermelon water with your "Lemonade"? Beyonce Invests in Watermelon Water Beyoncé's Latest Investment Is Not What You'd Expect, but We're Excited Anyway . Beyoncé Teams Up With Watermelon Water | Food & Wine First there was Ivy Park. If you don’t feel well or you need energy, it’s the most direct route to feeling better.”, How ‘That’s So Raven’ Helped Black Girls See Themselves, Groups Hopeful About Marcia Fudge as HUD Secretary. Beyoncé should accomplice up with a plywood organisation and woodworking would all at once be the latest health craze. May 6, 2016 by Marina Liao. If you just worked out, you’re immediately brought back to life. “She stands for all things that are good, even when she’s addressing issues that are very challenging. Made with the highest quality, natural ingredients, “We set out with this mission to use every bottle to tell a story about how important it is to pay attention to the ingredients we put in our bodies,” Levy told, So when Levy heard “Drunk in Love,” she decided to tempt fate and send Beyoncé’s team at Parkwood Entertainment samples of the beverage. “There’s no corn syrup, sugar or any of those scary ingredients that so many products in our country have. To enable Verizon Media and our partners to process your personal data select 'I agree', or select 'Manage settings' for more information and to manage your choices. Beyoncé Is Sipping on New Watermelon Water Flavors Beyoncé, a company investor, announced three new blend flavors launching this summer By Margaret Abrams • 03/09/17 12:19pm If you just worked out, you’re immediately brought back to life. She's been drankin'...watermelon. “It’s about how it’s made, the promises we make through it and the way that it nourishes people who drink it. International recording artist Beyoncé Knowles is now an investor in vegan watermelon beverage WTRMLN WTR.The songstress—who has publically espoused the benefits of plant-based eating and is co-owner of vegan meal-planning company 22 Days Nutrition—has invested an undisclosed sum of money in the New York-based company, which makes its cold pressed-watermelon “water” from the … https://www.essence.com/lifestyle/beyonce-watermelon-water-new-flavors Launched in 2013 by co-founder, CEO and creative directive Jody Levy, WTRMLN WTR offers a hydrating line of performance-enhancing drinks, or BLNDS as the company refers to them, that utilizes unused watermelons—from the rind to the red, fleshy pulp. WTRMLN WTR, a startup beverage company that makes cold-pressed watermelon juice, announced on Tuesday that Beyoncé has joined as an investor. The famous singer is a new investor in a startup beverage company that makes cold-pressed watermelon juice. The pop celebrity announced this week that she has sold a stake in WTRMLN WTR, a cold-pressed bottled watermelon juice. Rock out tonight in the NBA Conference Finals! Bey has been drunk in love with this original flavor since it was released in 2013, and we have to admit that we fell pretty hard, too. Launched in 2013 by co-founder, CEO and creative directive Jody Levy, WTRMLN WTR offers a hydrating line of performance-enhancing drinks, or BLNDS as the company refers to them, that utilizes unused watermelons—from the rind to the red, fleshy pulp. Beyoncé has also sung the praises of the new products, applauding the creative female leaders at WTRMLN WTR. Essentially, it's cold-pressed watermelon juice made from the melon's flesh and rind, with some additional lemon -- no water or sugar added. Beyoncé’s “Drunk in Love” — a song about the singer’s love of watermelon — came out the same day that Levy and her co-founder, Harlan Berger, launched WTRMLN WTR. Beyoncé Is Investing in Watermelon Water. Information about your device and internet connection, including your IP address, Browsing and search activity while using Verizon Media websites and apps. By clicking Sign Up, you agree to our Fresh off blowing minds with the release of her infidelity-themed visual album last month, Beyoncé's latest endeavor involves a … Our Hydration Squad All-Stars! When people hear doctors and influential stars talk about why health and wellness are so important, and all they can ever find is a sugary, toxic product, it defeats the whole purpose.”. Singer has invested with fast-growing startup called WTRMLN WATER Beyoncé’s watermelon water investment is part of two trends. : Beyoncé, shown at the 2016 Met Gala in New York on May 2, 2016, has invested in pressed-juice brand WTRMLN WTR. “Beyonce is helping to stand up for female entrepreneurs through WTR.” "Best Hydrator (and best tasting). You can change your choices at any time by visiting Your Privacy Controls. Getty Images. In addition to Beyoncé, other notable Black investors are star athletes Chris Paul, Michael Strahan and Kevin Durant. In addition to the original WTRMLN WTR, WTRMLN GNGR (ginger), WTRMLN LMN (lemon), WTRMLN CHRRY (cherry) and WTRMLN (lime), the company just unveiled four new flavors on May 15: WTRMLN WTR + Blood Orange, WTRMLN WTR + Mint, WTRMLN WTR + Cucumber and WTRMLN WTR + Cayenne. Over Lemonade, Beyoncé Invests In Watermelon Water Brand . Is watermelon water the new coconut water? The ESSENCE Entrepreneur Summit Is Streaming NOW! Sharing the same values in bringing healthy products to more consumers, Levy and Beyoncé reached a deal in 2016. Beyoncé could partner up with a plywood company and woodworking would suddenly be the newest health craze. Beyoncé ‘s spring is off to a super start with the release of her no. LMAO: Beyonce’s “Drinkin Watermelon” Mystery Solved. The watermelon water is sourced from "ugly" melons that would otherwise be discarded. “This is more than an investment in a brand, it’s an investment in female leaders, fitness, American farmers and the health of people and our planet.”, “To me, Beyoncé has definitely been a voice of female empowerment, but she’s also just the best person,” described Levy. Watermelons have plenty of seeds, this is symbolic of Jay Zs semen which she has been drinking The singer has partnered with WTRMLN WTR, a cold press juice company that uses watermelon to create its drinks. The ingredients are sound, says Kimball—just watermelon flesh and rind plus lemon. Watermelon is also packed with vitamins, making the water a healthy and health-boosting option. But that said, you may have just found your favorite new juice thanks to Bey. Hydration ＋ function from real fruit = a whole new happy you ... #WTRMLNWTR #HYDRATE #DRINKCLEAN #WATERMELONWATER, A post shared by WTRMLN WTR (@wtrmlnwtr) on May 14, 2018 at 10:33am PDT, “We set out with this mission to use every bottle to tell a story about how important it is to pay attention to the ingredients we put in our bodies,” Levy told ESSENCE. Sharing the same values in bringing healthy products to more consumers, Levy and Beyoncé, The partnership is a natural one for both, Beyoncé has been at the forefront of championing a plant-based diet with the, “I invested in WTRMLN WTR because it’s the future of clean, natural hydration; as partners, we share a simple mission to deliver, Levy and her team of investors are also magnifying their message by, Beyoncé has also sung the praises of the new products, applauding the creative female leaders at, “It’s not about the liquid in the bottle,” said Levy. Beyonce goes from 'Lemonade' to watermelon water as she becomes investor in startup beverage company. It’s also an antioxidant, so it can ward off that spring cold. however that said, you may have just determined your favourite new juice way to Bey. One year later, Parkwood reached out to Levy, to discuss partnership options. 1 Lemonade album and the start of her Formation tour. IMDb, the world's most popular and authoritative source for movie, TV and celebrity content. Watermelon Arizona Tea.. Even though WTRMLN WTR, a line of cold-pressed watermelon water, has been around since 2013 and backed by Beyoncé since last year I'd never actually tried it … We and our partners will store and/or access information on your device through the use of cookies and similar technologies, to display personalised ads and content, for ad and content measurement, audience insights and product development. Fueled by WTRMLN WTR. “It’s not about the liquid in the bottle,” said Levy. Made with the highest quality, natural ingredients, WTRMLN WTR aims to combat food waste and provide consumers with access to clean, affordable juicing options. Since the “Formation” singer made the jump from lemonade to watermelon, WTRMLN WTR has continued to grow and expand. The pop superstar announced this week that she has bought a stake in WTRMLN WTR, a cold-pressed bottled watermelon juice. Terms of Use and Privacy Policy. “We partner with people that can catalyze and amplify our mission,” explained Levy. The juice is light: One 12-ounce bottle has 90 calories. Beyoncé Is Investing in Watermelon Water Move Over, Lemonade! By Ana Calderone. It is made with only watermelon and a drop of organic lemon juice -- … The OG of WTRMLN WTR, this original flavor is cold-pressed using watermelon flesh, watermelon rind, and just a touch of organic lemon — a perfectly refreshing beverage for beach days. So when Levy heard “Drunk in Love,” she decided to tempt fate and send Beyoncé’s team at Parkwood Entertainment samples of the beverage. A term used in Beyonce's song Drunk in Love. Beyoncé is the lemon/watermelon queen. ✨, A post shared by Beyoncé (@beyonce) on Mar 2, 2018 at 3:50pm PST, “I invested in WTRMLN WTR because it’s the future of clean, natural hydration; as partners, we share a simple mission to deliver accessible wellness to the world,” Beyoncé stated. Co-founder and creative director Jody Levy said in a statement that the entertainment icon, whose latest album is Lemonade, is "aligned with many of our company's core values, especially our commitment to … Vegan Time!! Co-founder and creative director Jody Levy said in a statement that the entertainment icon, whose latest album is "Lemonade," shares the company's commitment to empowerment. There’s a visceral reaction that happens when you drink WTRMLN WTR. In case you missed it, Beyoncé is an investor in a cold-pressed juice company called. There’s a visceral reaction that happens when you drink, . We’re Still Drinking Up Beyoncé s ‘Lemonade,’ But It's All About Her New Watermelon Water Flavors This Summer. Beyoncé Invests In Watermelon Water Beverage Company Showing her support for “female leaders, fitness, American farmers, and the health of people and our planet.” 44 days until Coachella!! This Girl Bitch(Don't Take Wrong Way Call All My Home Girls This). If you don’t feel well or you need energy, it’s the most direct route to feeling better.”. Click the link in my bio to join me! Levy and her team of investors are also magnifying their message by expanding the product lineup. Just a little over a week after she made the world thirsty for lemonade, Beyoncé has decided to put her influence behind yet another beverage: watermelon juice. “Congratulations to my partners at WTRMLN WTR… who inspire us with their creativity and their true commitment to elevating our community and culture,” Beyoncé stated. "Watermelon juice is the preferred beverage for post work-out." And with the launch of four poppin’ new flavors, the Lemonade singer is about to have everyone sipping on watermelon this summer. HuffPost is part of Verizon Media. Now the IVY PARK chaos has calmed, Beyoncé has switched from lemonade to watermelon water.. It’s such an honor to have somebody like her invested in every way, and to be able to align with someone who is such an inspiration and the most powerful voice on the globe.”, @cp3 reminds us that with hard work, EVERYTHING is possible. Beyoncé Announces 3 New Flavors of Watermelon Water The singer first invested in the cold pressed watermelon juice in 2016 By Ana Calderone Thanks to this chick from somewhere in the hood we now know what Beyonce means in her song “Drunk In Love” when she sings about “drinking watermelon.” Gotta thank the internet for the answers to all our bewildering questions. We all know Beyoncé’s got a whole thing with Lemonade going on right now, but it turns out she’s also got another refreshing, fruit-based drink on her agenda: watermelon water. lol. Launch of four poppin ’ new flavors, the world 's most popular and authoritative for... Watermelon, WTRMLN WTR ( @ wtrmlnwtr ) on may 14, at! ‘ s spring is off to a super start with the release of her Formation tour Levy, to partnership! Shared by WTRMLN WTR ( @ wtrmlnwtr ) on may 14, 2018 at 4:43pm PDT our... The water a healthy and health-boosting option many products in our country have that Beyoncé has joined as an in! 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